In an ironic twist, the push for "cruelty-free" ingredients is only driving the global lanolin market higher.
Some of us are already true believers. But I've recently discovered—thanks to Foundation Flocker [https://www.thewoolchannel.com/membership/]and longtime friend Sue—that not one but two scientific studies offer compelling evidence that wool clothing and bedding can make our bodies feel better. The first study focused on
What could this bottle of vitamin D3 have to do with The Wool Channel? Is this an ad? Have you signed up for a pyramid scheme? Will essential oils be next? No, no, no! I come bearing the kind of news we will celebrate here at Ye Wool Channel. It