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The Wool Channel

Hello! I'm Clara Parkes. I'm an advocate for wool, and I invite you to join me.


Together we’ll learn why it’s crucial that we use wool not only for socks and sweaters, but also in new and innovative ways. 

We discuss sheep farming and regenerative practices and climate change; we look at how wool can replace synthetics in a wide range of products from garden compost and insulation, to packaging and bandages. 

If there’s a wool connection, we go there. 

You can support wool advocacy by joining the Foundation Flock

Or join 7500+ wool-wise subscribers and receive my free Wool Wire newsletter. And, if you want to help spread the wool word, please consider joining the Foundation Flock. Your support keeps me going.

Featured Posts

Members Free

Sneak Peek: Report from Paris

Here's an exclusive preview of my report from Lainorama in Paris that'll go out to the public next week.

Sneak Peek: Report from Paris

Recent Posts

Members Free

The Wool Wire | September 4, 2024

Giving teeth to the sustainability claim, padding goods and goodies, and taking a lovely new walk with a wooly history

The Wool Wire | September 4, 2024
Members Free

Flock Talk Recap

Miss the livestream? Fear not, I bring the livestream to you!

Flock Talk Recap
Members Free

Flock Talk starts in one hour!

Put on the kettle and I'll see you in an hour! Plus, a question...

Flock Talk starts in one hour!
Members Free

August Flock Talk on Saturday!

Calling the Flock! Join me Saturday at 7pm.

August Flock Talk on Saturday!